diff --git a/src/authentic2_pratic/models.py b/src/authentic2_pratic/models.py
index 77bac4c..a0e11d3 100644
--- a/src/authentic2_pratic/models.py
+++ b/src/authentic2_pratic/models.py
@@ -274,7 +274,7 @@ class Service(Model):
             default=False,
             blank=True)
     service_url = URLField(
-            verbose_name=_('URL'))
+            verbose_name=_('service base URL'))
     metadata_url = URLField(
             verbose_name=_('SAML Metadata URL'),
             blank=True)
@@ -321,7 +321,7 @@ class ServiceInstance(Model):
             verbose_name=_('collectivity'),
             related_name='service_instances')
     service_url = URLField(
-            verbose_name=_('URL'),
+            verbose_name=_('service base URL'),
             blank=True)
     metadata_url = URLField(
             verbose_name=_('SAML Metadata URL'),